Definition
A backlink is an incoming link to a web page. Backlinks are important for search engine optimization (SEO) because some search engines give more credit to websites that have a good number of quality backlinks.[1]
Sites with better backlink counts usually rank better in search engine results pages (SERPs).[2]
References
- ^ American Marketing Association, AMA Dictionary.
- ^ Lazworld. Internet Marketing & Advertising Glossary.