Fringe SizesFeedback.png


Definition

Fringe sizes (also end sizes or out sizes) are sizes that are either very large or very small. If offered at all, they are usually offered in very limited depth because of the thin market demand for them. Some stores specialize in fringe sizes (e.g., a big and tall store or a plus-size women's store).[1]

References

  1. ^ American Marketing Association. AMA Dictionary.

NewComment.png
We welcome comments that will help us improve the precision and clarity of our definitions. To submit a suggestion, please click on the Add Discussion bar below.
Notes:
  • Comments are limited to registered users of this site. Click “Join” at the top right-hand side of this page to apply. If you are not a registered user, and you have a suggestion, please email registrar@themasb.org.
  • If you would like to suggest a new marketing definition or have a general comment, please visit our home page.
If you are not a registered user, and you have a suggestion for a new term or a comment on an existing term, please emailregistrar@themasb.org.